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Restaurant marketing starts with a site people can order from
Every post, ad and message in restaurant marketing has to send people somewhere. The right place is a website where they can see your menu, order or book a table. That's why Dineora's marketing tools are built around the website it creates for you, and why your site already does part of the work before you add anything:
Restaurant SEO basics
Every site has page titles and descriptions, Restaurant and Menu structured data and a sitemap, so search engines can understand what you serve. Nobody can promise a ranking, and Dineora doesn't, but the groundwork is there.
Cookieless analytics
See visits, traffic sources, devices, your ordering funnel, abandoned carts, top dishes and peak hours, so you know which channels bring orders.
QR codes
Print-ready QR codes for your menu, ordering, bookings, Google reviews and Wi-Fi, each with a scan count. See the QR code menu.
Restaurant social media management from one dashboard
Posting regularly is the part of restaurant marketing many owners struggle to keep up with. Dineora's social tools are built to make it lighter:
- Scheduled posts on the networks your guests use: Instagram, Facebook, TikTok, Google, LinkedIn, YouTube, Threads, Pinterest and X, with a content calendar that shows what goes out and when, so a busy week doesn't mean a silent feed. You connect the networks you want, and switch on automatic publishing if you like.
- AI visuals and short videos made from your website photos, as an option.
- Giveaway draws among a post's comments, with the winner notified automatically, as an option that needs a connected network.
These are self-serve tools: you stay in charge of what goes out. If you want someone to run your accounts for you, you'll still need a person or an agency for that part.
Local reach: Meta boosts, pixels, flyers and link in bio
Local boost on Meta (optional). Promote a post to people around your restaurant on Facebook and Instagram, with the ad budget paid to Meta. Dineora doesn't manage Google or TikTok ads.
Ad pixels. Install your Meta, Google or TikTok pixels on your site in a few clicks. They only fire after the visitor consents. Dineora installs them; running your campaigns is up to you.
Brand vault and flyer. Keep your logo, colors, fonts and visuals in one place, and download a print-ready PDF flyer with a QR code to print wherever you like.
Link in bio. One page for your social profiles with your menu, bookings, ordering, reviews and WhatsApp, plus its own QR code and click stats.
Restaurant review management
Reviews are marketing you don't write yourself. Dineora helps at each step:
- Asking: a QR code that opens your Google review page, to place near the exit or with the check.
- Reminding: as an option, a review request sent after the visit, by WhatsApp, then SMS.
- Replying: as an option with connected networks, your Google and Facebook reviews, messages and comments arrive in one inbox, with AI-suggested replies. Nothing is sent automatically: you choose what goes out.
Ask at the right moment, remind politely and answer what people write: that covers most of what review management means for a restaurant.
Bring customers back: campaigns, push and loyalty
- Your customer base: contacts, consents and history, exportable as CSV at any time.
- Push notifications to customers who subscribed on your website.
- SMS and WhatsApp campaigns to customers who opted in, with an automatic unsubscribe link (optional).
- Promo codes and dish suggestions at checkout.
- A loyalty program with points, tiers and rewards, which you switch on when you're ready: see the restaurant loyalty program.
And every order they bring in on your own site carries no commission on your meals.
Restaurant marketing software, an agency or separate apps?
Dineora isn't a separate restaurant marketing platform you have to connect to your website: it's the same dashboard that runs your site, your menu and your orders. Here's how that compares with the usual alternatives:
| Marketing agency | Separate apps | Dineora options | |
|---|---|---|---|
| Who does the work | The agency | You, across several apps | You, from one dashboard, with AI help |
| Starting point | A brief | Empty accounts | Your website's menu, photos and customer base |
| Where customers end up | Wherever the campaign points | Wherever you link | Your own site, with no commission on meals |
Restaurant marketing software like this won't replace a good agency's ideas, but it puts the essentials in one place, tied to the site where people actually order.
How it works
- Create your account. This step comes before your site is built.
- Enter your restaurant's name and preferences. Dineora finds your Google listing. Confirm your address and phone number and answer a few questions about bookings and delivery.
- Dineora builds your site from your Google listing, menu and photos. Your menu, photos, opening hours and address are gathered automatically, and the design and copy are generated for your restaurant.
- Check your menu and go live. Confirm your menu and publish your site. Then add the marketing tools you want, one by one, from your dashboard.
Frequently asked questions
What is restaurant marketing?
It's everything a restaurant does to get found, chosen and visited again: its website and Google presence, social media, ads, reviews and messages to past customers. Dineora brings these tools together around your own website.
Are the marketing tools included with the website?
Your website comes with basic SEO, online ordering, bookings, QR codes and a dashboard. Social publishing, AI visuals, Meta boosts, SMS or WhatsApp campaigns and review requests are options you switch on one by one.
Does Dineora manage my social media for me?
No. These are self-serve tools: you write or generate posts, schedule them on a calendar and publish them to the networks you connect. Dineora doesn't run your accounts.
Which social networks can I post to?
Instagram, Facebook, TikTok, Google, LinkedIn, YouTube, Threads, Pinterest and X. You connect the networks you want, and automatic publishing is an option too.
Can Dineora run Google or TikTok ads for me?
No. The boost is for Meta only: you promote a post around your restaurant on Facebook and Instagram, with the budget paid to Meta. You can install your Google and TikTok pixels on your site.
Will Dineora get my restaurant to the top of Google?
Nobody can promise that. Every Dineora site has basic SEO (titles, descriptions, Restaurant and Menu structured data and a sitemap), which helps search engines understand your restaurant.
Can I reply to Google reviews from Dineora?
Yes, with the inbox option and connected networks: your Google and Facebook reviews, messages and comments arrive in one place, with AI-suggested replies. Replies are never sent automatically.